Today, Dear Readers, I’ve been pondering a topic that was brought up in the modeling education group of which I’m a Moderator: Self-publication. A model posted that she was looking to score more shoots, not unlike looking to score more blow – but anyway, she started to rattle off her credentials, most of which were being published in on-demand, internet magazines via MagCloud.com. But here’s the thing, from what I could make out of her convoluted, round-about comments, was that most of those magazines were ones that she, herself, had put together, consisting mostly of her own images, and put out on MagCloud. She considered those bona fide tear sheets and credentials.
Another Moderator of the group expressed their opinion, with their Moderator cap off, that on-demand, internet magazines cheapen and diminish the value of actual publication in print magazines. I think it does that particularly if you are putting out a magazine full of your own images and then justifying charging a higher modeling fee because you “have been published numerous times”. I call “Bullshit” and “Shenanigans”. Let me say it again: BULLSHIT and SHENANIGANS.
I have a decently long list of credentials that I’ve accumulated in the last three years, from tear sheets to a calendar, television commercials to images in galleries. Yet, I still do a fair amount of “Trade for…” shoots and my rates stay at $20-25/hr and the current IRS mileage reimbursement rates.
Today, I just so happen to be doing one of those trade shoots with a photographer who has a MUCH longer, and more impressive, list of credentials than I do: William Zuback. I have a feeling he and I will get along swimmingly – and I’ve already warned him of my initial “wallfloweryness” at initial meeting, as I need to assess what I can say without being offensive.
He’s an artist. Some of his images involve creepy little dolls (dolls are like clowns, btw… I don’t like them). He has images hanging in galleries and people buy them. That is awesome. I’m lucky to have been asked to be a part of one of his projects.
So as I sit here at my desk, waiting for Mr. Muse to roll himself out of bed so I can finish gathering up my gear for the day and double-fisting a coffee in one hand and my Banana-Raspberry-Oatmeal smoothie in the other (between typing), I can only shake my head in astonishment and bewilderment at the self-published magazines and the people who feel they are reason enough to charge higher rates.
Bullshit and Shenanigans.